To be successful doing your own real estate seo work you don't have to be a computer genius. To succeed you just have to know the right things to do.
Real estate seo will allow you to the freedom to succeed without having to do:
The web is a media that is rich. It's more than just simple text, you can make your content come to life with audio, video, and images. Since real estate is a very visual product it is one of the most powerful to incorporate images into. Having pictures of the neighborhoods in which you operate will make your websites more fun for your users and also improve your results in the search engines (when you let them know about your images that is).
The Alt attribute is part of the IMG tag which is what enables you to put images on each page of your website. Now, we don't want to talk about HTML too much, so let's get into a quick example so we can see what the "Alt" attribute looks like.
<img src="images/Home.jpg" alt="Long Beach Home">
This simple HTML inserts an image on your page and describes the image as "Long Beach Home.
Ok, so it might sound like a small detail, maybe even one that isn't important at all. There are some great benefits to describing each image that you place on your website.
Helpful to your visitors - Your visitors may not be clear as to what your image is about so you get the chance to describe it. Don't load these descriptions with keywords, but be descriptive! If your visitors have their images turned off (often to save download time) they will be able to see your descriptions as well which can increase your conversion rate.
Helping search engines - Search engines currently can't "read" images so they need the Alt attribute to help them understand what images are on your site. Being descriptive helps the search engine to "learn" more about your content.
Having success and dominating the search engines is about more than just putting simple Alt attributes on each picture throughout your website.
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Why submitting your website to the search engines repeatedly is a HUGE waste of time
How creating simple pages of information that you already know are the key to top results
Why Google is NOT the only search engine to worry about and how you can get top results in the other major search engines in no time
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